If you’re in charge of publishing to Social Media platforms, it’s strongly recommended that you plan in advance. If you set aside some time to put a plan together at the start then you will find Social Media much easier to manage.

Planning and scheduling in advance will allow you more time day by day to engage and respond to customers, as well as everything else there is to do in your business!

You might want to plan monthly, or quarterly, depending on what works best for you as a business but leave space each week for an article or any ad-hoc content that might come your way to ensure your posts are fresh and relevant to trends and changes.